Best writings in the past few years

auren

17 years ago

Lanny Davis recently asked me to put together my most popular writings over the last few years to share. Here they are:

When Good Isn’t Good Enough
A company should focus on only hiring Great people.
http://www.businessweek.com/technology/content/feb2008/tc20080221_017760.htm

Why Hiring is Paradoxically Harder in a Downturn
Noise goes up but the quality stays the same.
http://www.huffingtonpost.com/auren-hoffman/why-hiring-is-paradoxical_b_207863.html

Engineers are the Best Deal – So Stock Up on Them
Discussion on how engineering productivity gains far outstrips their pay increases.
http://www.techcrunch.com/2009/06/23/engineers-are-the-best-deal-so-stock-up-on-them/

Recessions Promote Breakthrough Innovations
Economic downturns are good for innovators and bad for pretty much everyone else.
http://blog.summation.net/2008/03/recessions-prom.html

It Takes Tech to Elect a President
A history of how politicians have used technology is successful campaigns.
http://www.businessweek.com/technology/content/aug2008/tc20080822_700775.htm

Think for Yourself but you Act Like Your Friends (on homophily)
Our friends influence us more than we think.
http://www.huffingtonpost.com/auren-hoffman/you-think-for-yourself-bu_b_182605.html

Bird of a Feather Shop Together
A discourse on how our friends influence what we buy.
http://www.huffingtonpost.com/auren-hoffman/you-think-for-yourself-bu_b_182605.html

Insider’s Guide to Tech-Job Hunting
Eight tips to finding a job in a recession.
http://www.businessweek.com/technology/content/aug2009/tc20090831_615357.htm

A Call for Transportation Innovation
Innovation in transportation since 1969 has fallen short of our dreams.
http://www.businessweek.com/technology/content/sep2009/tc20090930_048677.htm

Sweat the Small Stuff
Sometimes the little things are most important in business.
http://blog.summation.net/2010/01/sweat-the-small-stuff.html

Social Media Gender Gap
Women are far outnumbering men in use and adoption of social media.
http://www.businessweek.com/technology/content/may2008/tc20080516_580743.htm

A Second(ary) Chance for Venture Capital
Troubled VCs need to rethink how they invest in start-ups.
http://www.businessweek.com/technology/content/jul2009/tc2009072_372278.htm

Do Successful Politicians Have more Daughters
Male politicians with more daughters seem to be more successful
http://www.huffingtonpost.com/auren-hoffman/you-think-for-yourself-bu_b_182605.html