Email commerce is hot. really hot. Gilt Group and companies like One Kings Lane are really moving products like crazy. GroupOn moves a massive amount of sales. MoveOn raises an insane amount of money.
and they all do this by using 1990s technology: email.
The death of email has been predicted many times, but in 2010, email is king, emperor, and grand poobah. Email drives dollars better than anything (including Google ads, Facebook, Twitter, etc.). Email drives revenue and every company looking to get revenue should be focusing on getting great emails to their customers.
E-commerce now stands for "email commerce."