OK, you might see a trend in some of the books i have been reading recently. Discover Your Inner Economist: Use Incentives to Fall in Love, Survive Your Next Meeting, and Motivate Your Dentist by Tyler Cowan is another great book (like Predictably Irrational). i highly recommend it. i can’t get enough of these psychology economics tomes.
read Discover Your Inner Economist [read this book]
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